
Roundhouse Branding
In 2018, MacEwan University Campus Service’s launched a new concept for a social innovation hub on campus. My team collaborated with local marketing agency Habit to build a brand that could represent its chief goal: to change the world with good ideas.
Together, we created Roundhouse.
From there, my team was responsible for the execution of the brand across channels. We collaborated with local web developer Lift Interactive, to create an engaging and user-friendly website and led the development of Roundhouse’s email marketing, online and social media presence.


Our team provided web copy and branded elements to Lift and worked closely with them on every aspect of the site’s design. We coordinated models and staged the web photos taken by Cooper & O’Hara.





We designed and produced a number of collateral assets, including tri-fold brochures for both membership and space rental use.

