Angelique Rodrigues
Marketing and Communications professional in Edmonton
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10th Annual Hurtig Lecture

While working with UAlberta’s Faculty of Arts, I was tasked with the promotion of the 10th Annual Hurtig Lecture held at the Myer Horowitz Theatre on Oct. 21, 2015.

Together with the Department of Political Science we conceptualized the year’s theme: The Future of Canadian Cities, and worked to secure Edmonton and Calgary’s respective mayors as speakers.

I was responsible for all digital and printed promotional materials for the lecture, including social media promotion and a strategic media relations campaign.

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The event was wildly successful, with more than 700 people and 12 media outlets attending. Over 2,100 people tuned into the livestream, while #Hurtig15 trended nationally on Twitter.

The event was wildly successful, with more than 700 people and 12 media outlets attending. Over 2,100 people tuned into the livestream, while #Hurtig15 trended nationally on Twitter.

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