Marketing and Communications professional in Edmonton
Screen Shot 2019-09-30 at 1.44.02 PM.png

MacEwan Honey Branding

In 2017, MacEwan University Campus Services partnered with the Office of Sustainability to create a MacEwan Honey product to sell to the community. The profits would serve to support their Urban Beekeeping Project, which houses over 200,000 bees on the university’s rooftop.

We partnered with MacEwan Food Services to jar the honey and worked with Sustainability volunteers to label the jars.

I was tasked with branding the honey product, creating labels, promotional materials, event signage and coordinating the sale.

honey_socialmedia.png
Honey_Image.png
On December 9, we sold over 70 lbs of honey in just 23 minutes and held two equally successful sales per year for 2018 and 2019.

On December 9, we sold over 70 lbs of honey in just 23 minutes and held two equally successful sales per year for 2018 and 2019.

Screen Shot 2019-09-30 at 5.24.20 PM.png
IMG_0701.jpg
honey_12.jpg
IMG_7587.JPG